Many people are very concerned about the google Caffeine updates, and some speculated that the protrusions in response to bing done changes.
Speaking in front of a lot of theory, and that this time we come to practice, from the perspective of search engines to determine what updates what google Caffeine in the end.
Look at google's official explanation: http://googlewebmastercentral.blogspot.com/2009/08/help-test-some-next-generation.html (required over the wall)
I think that this change mainly to rewrite the underlying structure of the search engine, related to reptiles, the index database, collation, and so many aspects. The direction of increase is mainly google has always been the pursuit of speed, while the speed increase will bring about further enhancement of the accuracy and completeness.
Google is a quest for speed has reached abnormal proportions company. One of their values "speed is king." To cite several examples: google home page you can see all of the code is compressed into a few lines, because it can improve the loading speed, and even the naming of the variables in the code, both adhered to can use a letter would not have two the principle of one letter; google a lot of products use a large number of AJAX technology, that is, in order to speed a little faster; in the history of google had wanted to be the default search results page of an increase in number from 10 to 30, the user is also willing to accept this change, but the testing he discovered that it would slow down the speed of 0.5 seconds to give up.
The pursuit of speed is not only a user opens the page in order to fast and consideration. I believe that google in 98 years, began to realize that such a bottleneck: Moore's Law describes the computer hardware every few years, the level of the double. The information on the Internet is such a rule. Some even say that every 9 months to double the amount of information on the Internet. Search engines to ensure that a recall rate of basic information, you need to be able to keep up with the speed of this information explosion.
Special thanks to information provided by User wyw. He contacted the translator of this book Dong Jinwei teacher, received a reply a few months ago the manuscript had been handed over, said Press, 08 edition of the forthcoming sale. I sent e-mail to ask questions a bit, Dong Jinwei Press, confirmed that teachers tend to get off, get the news is: this book during the National Day can be sold shelves.
Therefore, we can wait a few days you can buy 08 version of the Chinese version of the.
In addition, I would like to, and we more offline exchange, after the meeting if there is anything we can call on me. National Day holiday, I will be in Ningbo.
MSN: guoping.zhanggp @ hotmail.com
Word is that many people who do SEO often hear the concept, in order to let everyone in this would not have had their doubts, and now want to look at in terms of sub-words and index base. It is also more in-depth understanding of search engine start.
Search engines every day dealing with a basic needs: a user searches for a keyword search engine to find relevant web pages at once to the user. This process should be how to achieve it? Here's step by step to understand the process.
First of all search engine to be as much as possible to collect Web pages on the Internet down, this can provide a lot of pages to user queries. This in part by the reptiles to solve along the links on the Internet one by one down to crawl. Finally there is a pile of records with all kinds of information web page database. The current status quo, the final library make this information there are about more than 100 billion Web pages. Data library records these pages URL, the entire page of HTML code, page title, etc. information.
Then, the search engine to get the keywords entered by the user after the information from this library to find out the related web pages to the user. Encountered several problems here: the
SEO novice entry, learning materials I recommend a book, a Web site.
A book is "Search Engine Marketing: Web Site Traffic great speed."
One of the authors of this book is that I often said Mike Moran, research search engine technology and 20 years people. The book's Chinese version only in 2006 that edition, and later an updated version in English only. The latest version of the Buy Link http://www.mikemoran.com/. (Post meeting note: in October 2009, this 08 version of the Chinese version has also been published Taobao available for sale.)
This book tells a complete search engine marketing process and methods. For some people, this book seems prosaic, it may be misleading due to erroneous views by a number of reasons for too long. The real SEM methods, there is no Cheats, at the outset is so simple, but very complicated to delve into the depths. When I first got this book when the time is continuous day and night reading, and later repeatedly read 20 times over. Because I saw some things I worked hard in summary, by a stroke with the speakers clear. This book is very thick, even if the SEO personnel have been engaged for a long time, I believe this book will keep you still go on Intensive harvest.
This book still has a special point that devotes a chapter to tell you how to your boss and your department to sell at the same level of your SEO program. Because even now, in a medium-sized Web sites for SEO to persuade people to accept some changes to, or very labor-intensive.
In fact, there are many good SEO tutorials, I originally thought I was the only pitch for this book, I never expected that one day Stephen has 11 years of SEO experience, but now that I strongly commend this book. He rarely so admired a book, so we bought what we've learned fast.
In learning search engine-related technologies and principles of the time, with special attention to the study reptiles. This is also the departure from the common sense to think: the search engines and between sites are linked to their reptiles. That is why I so obsessed with the reasons for study of reptiles, so there are quite a few blog are introduced reptile. Also wrote a number of related: nofollow, URL static and so forth.
SEO is also a peer recognition of this approach. This year, we participated in another department's leadership in the SMX Conference of the United States when a previously encountered in the google for 8 years, and now doing SEO consultant who resigned. Consultants give advice that is: SEO search engine point of view to stand in to look at problems; and then the site to solve technical problems; those technical issues, not optional, but do not have can not start to do SEO's. I heard this account, is really no doubt that he indeed had worked eight years in the google people. We can also "google Site Quality Guidelines," Rideau see everywhere filled with a lot of technical problems.
Many excellent SEOer, are separate to do SEO, but in the end all roads lead to Rome, all moving in the right direction. This is because they had knowledge of these common sense, know how to take is wrong. Deep understanding of the common sense to what extent, you can have an edge to what extent. Some other line of SEO, on the basis of these common sense to do both bold and innovative, even my competitors can not but cheer for them.
I am based on the search engine technology and learning, so I very much want to google people exchanges, because I understand that they have designed some of the rules of thinking, as well as the problems encountered, and sometimes feel that they might also give them a little to solve method. In April 2008, Xiamen's SMX during the session, I chatted, and Zhu Jianfei a separate one and a half hour, mainly about his original field-anti spam. I believe he was then very much willing to talk to me about and impressed.
